30 Minutes to President's Club | No-Nonsense Sales #243 - The Ultimate Guide to Interview and Train High-Performing SDRs (Kyle Coleman @ Copy.ai)
16 snips
Jan 11, 2024 
Kyle Coleman, Metrics to Quota Calculator, discusses actionable leadership takeaways for interviewing and training high-performing SDRs. Topics include running live interviews with pair interviewers, a 90-day SDR onboarding program, 6 certifications, using the activity calculator, and Kyle's career path. They also cover building a strong team, executing an omni-channel approach, the future of SDRs, importance of personalization, and strategies for hiring and onboarding high-performing SDRs.
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Assess Communication With Real Tasks
- Test communication with real past sales tasks, not impossible company demos.
- Ask candidates to send pre-meeting and follow-up emails and run a live pitch from prior experience.
Ask Candidates To Sell Their Passion
- Ask candidates to ‘sell their passion’ to reveal energy and storytelling ability.
- Use a 5–10 minute conversation about what excites them to evaluate communication and enthusiasm.
Use Paired Interview Panels
- Run a multi-stage interview with paired interviewers for richer evaluation.
- Use three themed two-on-one interviews plus a final softer-skills interview with the hiring manager.