252 - This Homemade Tortilla Business Just Sold for $1.2B | Siete Foods (encore)

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Jon breaks down the story Siete Foods, and how they started from a kitchen recipe to dominating stores nationwide.

This episode originally aired in November 2024.

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Jon Davids is an entrepreneur and speaker. He's been building businesses since he was a kid. With plenty of failures and a few big wins along the way. He's the founder of Influicity, where he helps businesses get more customers with marketing that actually works. He's married to his beautiful wife Alana, and is the girl-dad to Ryley and Mikki.