Marketplace

Heavy on celebrity, light on social commentary

8 snips
Feb 3, 2026
Daniel Ackerman, a reporter on corporate and consumer goods, breaks down PepsiCo’s snack sales slump and bold 15% price cuts. Stephanie Hughes, who covers corporate governance, digs into why CEO succession trips up boards. They also touch on celebrity-driven Super Bowl ad choices and shifting retail construction trends in Texas.
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INSIGHT

Succession Is Choosing The Company's Next Face

  • CEO succession is high-stakes and boards must plan well before a transition.
  • Boards should choose leaders for the future company, not just the current one.
ADVICE

Avoid Early Anointments And CEO Dominance

  • Avoid naming a successor too early because visible anointments drive talent to leave.
  • Keep the outgoing CEO involved as input but not the primary driver of the process.
INSIGHT

PepsiCo Battles Price Sensitivity And Health Trends

  • PepsiCo's snack business faces both affordability and health-driven headwinds.
  • The company is cutting some snack prices and marketing ‘healthier’ variants to regain sales.
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