When the Dream Burns Down: How to Rebuild Trust in Yourself After Loss with Lisa Odenweller

Feb 5, 2026

01:15:59

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What remains when the house burns down, the business is lost, and the identity you built no longer exists? My conversation with Lisa Odenweller, Founder & CEO of Kroma Wellness, is a masterclass in navigating seasons of change and how to rebuild trust in yourself after loss. We go deep beyond the strategies and into who she had to become in the process of creating 2 of the hottest wellness brands over the last decade as a single mother, losing her dream home in the Palisades fire, and reconnecting with her creativity and softness as a high-achieving woman. By the end of this episode, you'll discover how to choose compassion, forgiveness, and healing for yourself when life tests you to the breaking point.

HIGHLIGHTS

00:00 Say hello to Lisa Odenweller, serial entrepreneur and mom of three!

03:50 How did you build a business as a single mom?

09:05 How women can make themselves their own priority.

11:25 What lessons did you learn from being pushed out of your business?

16:35 Who did you have to become to start a new venture?

22:25 Why the "fake it 'til you make it" mindset doesn't exist.

25:20 Small actions to build trust in yourself and show up through fear.

28:35 The hidden ways the universe continually tests us.

34:55 How did you find the gifts after losing your house in the Palisades fire?

42:35 How to allow yourself to soften after hard loss + open yourself to love.

50:05 What does the future landscape of women in business look like?