This week is all about content marketing. A lot of you guys are in a slump right now. The weather is getting colder and the phone has stopped ringing. But what can you be doing to make sure that phone is ringing year-round? The answer is simple. Content marketing. Content marketing can establish you as an expert and build trust with a potential customer before you even talk to them personally. Plus, it’s cheaper than traditional forms of advertising. If you’re not already doing some sort of content marketing you’ll definitely want to take notes during this episode.

In this episode, we talk about…

What content marketing is
How content marketing can bring you more business
What kind of content to create
Being consistent
Establishing “Expert Status”

Links to resources:They Ask Your Answer by Marcus Sheridan

The Contractor Fight Nighthttps://thecontractorfight.com/fightnight/

The Contractor Fight TVhttps://www.youtube.com/channel/UCEWHDzg1Tnogow9uAL3YESw

The Contractor Sales Academy Podcasthttps://itunes.apple.com/us/podcast/contractor-sales-academy/id1440650529?mt=2

The Bridgehttps://contractorsalesacademy.com/the-bridge/

The Contractor Fight Facebook Grouphttps://www.facebook.com/groups/thecontractorfight/

Want to stop sucking the life out of your contracting business? Join the Contractor Sales Academy and take command of your entire sales process! CSA is a game changer for your business.

Read more at http://strongpreneur.libsyn.com/#vyWRWfcf0VRHIKyQ.99

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