Influencer Marketing and Cultural Storytelling with Tameka Bazile | Ep 37

Nov 19, 2024

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In this episode of Stop the Scroll, host Brianna Doe interviews Tameka Bazile, a powerhouse in paid social and cultural storytelling. They discuss influencer marketing, content creation, and the evolving landscape of social media platforms. The conversation delves into the challenges of making traditional brands social-first, balancing informative and engaging content on LinkedIn, and the importance of increasing representation of Black creators in social media.

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Best Moments:

(01:16) Challenges of making traditional brands social-first

(04:11) Balancing informative and engaging content on LinkedIn

(21:01) Creating content on TikTok vs. LinkedIn

(23:19) Plans for monetizing TikTok content

(27:09) Expectations for LinkedIn in 2025

(28:27) Rapid-fire questions segment: “Off the Record”

(32:54) The importance of more Black creators in social media

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Guest Bio:

Tameka Bazile is a social and content strategist and a multi-platform content creator on TikTok and LinkedIn. She has amplified major events like Tameka 100 and driven branded campaigns with names like Nissan and Amazon. Known for her engaging and informative content, Tameka brings valuable insights into making traditional brands relevant in the digital space while maintaining their core essence. She is also a creator, speaker, and a US LinkedIn Creator Accelerator Alumni, passionate about discussing social media culture and careers.

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