The Love Song of J Alfred Prufrock is a TS Elliot poem that rings true with todays guest, Bryan Leach, founder and CEO of Colorado based unicorn - Ibotta.

In the poem, Prufrock laments a string of intellectual dead ends and lost opportunities, and is haunted by what could have been - instead of his reality - struggling through never ending, visceral feelings of regret, shame, and humiliation. Leach could relate. Even though he was a partner at a prestigious law firm, he had these exact same feelings of dread and boredom.

Rinse. Wash. Repeat.

But unlike many of us, Leach had the courage to do something about it. He quit his job - and started a new venture. Success didn’t come easy. But it was a journey worth taking. Today, Ibotta is one of the most successful private companies in the country and is poised to disrupt the entire consumer loyalty industry. Leach is a powerful leader who displays unabashed vulnerability - not afraid to do the hard work necessary to become more self aware and authentic.

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Rinse. Wash. Don’t Repeat – with Bryan Leach – Founder and CEO of Ibotta