How Long Gone 826. - Ty Haney
Jul 28, 2025
Ty Haney, founder of TYB, Joggy, and Outdoor Voices, shares her entrepreneurial journey and recent return to OV. She humorously discusses her 'horsegirl' phase, unique names for her creations, and the evolution of activewear. The conversation touches on quirky topics like stable coins and the amusing world of festival culture. Ty reflects on nostalgia in music and fashion, comparing her brand to iconic returns in business. Plus, she touches on the complexities of marketing in NYC and shares insights on country music and personal anecdotes, creating a vibrant and relatable conversation.
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Mickey Drexler Tote Bag Call
- Chris Black recounts being called to Mickey Drexler's office to give unsolicited advice on Outdoor Voices tote bags.
- Ty Haney remained professional despite the awkward unsolicited feedback.
Rejoining and Reviving OV
- Ty Haney left Outdoor Voices due to a battle of egos and loss of control despite raising capital.
- She rejoined after new ownership to revive the brand with the original creative team.
Integrated Product and Rewards Access
- Users must sign up on tyb.xyz to access early Outdoor Voices products and rewards.
- Ty Haney aims to integrate product, community, and rewards into a seamless ecosystem.
