I Am Northwest Arkansas® Navigating Aging and Special Needs Care in Northwest Arkansas with Purview Life
About the Show:
"We are all one life-changing event away from having to navigate or make decisions in a landscape we never thought we would find ourselves in."
– Cherie Clark
In this heartfelt episode of I Am Northwest Arkansas®, host Randy Wilburn sits down with Cherie Clark, Director of External Relations at Purview Life NWA, for a deeply personal conversation about aging life care management and what it really means to support families through some of life's most challenging seasons.
Cherie's path to this work didn't start in a boardroom — it started at a bedside. Her own experience as a family caregiver led her to Purview Life, a company she describes as a "general contractor for health care." They organize resources, connect families with the right support, and when necessary, step in as medical POA or guardian. It's hands-on, heart-forward work — and her passion for it comes through in every story she tells.
From practical advice on vetting care providers and understanding costs to real-life success stories and guidance for families planning ahead, this episode delivers something rare: genuine hope alongside actionable insight. Whether you're a local caregiver in Northwest Arkansas, supporting aging parents from across the country, or simply starting to ask "What's next" — Cherie's message is clear: you don't have to figure this out alone.
Key Takeaways:
- Aging Life Care Management: Purview Life serves as a life-centric, holistic care manager for seniors and adults with special needs, supporting individuals and their families through every stage.
- Support for Caregivers: Whether you’re a spouse, child, or neighbor, Purview Life offers help to prevent caregiver burnout, mediate tough decisions, and provide crisis relief.
- Local Expertise, National Network: Purview Life’s care managers are deeply knowledgeable about Northwest Arkansas resources and are connected nationwide through the Aging Life Care Association (ALCA).
- Flexible and Transparent: Services range from one-time consultations to ongoing support, and billing is clear (in six-minute increments, with detailed invoices).
- Planning Brings Peace: Even tough conversations about aging and care make things smoother later—proactive education and planning help avoid crisis-driven decisions.
- How to Vet Providers: Look for credentials, connections to organizations like ALCA, and a focus on client needs, not kickbacks. Always ask questions and make sure your chosen provider gives you options.
- Help Wherever You Are: Purview Life can support families locally or connect you to qualified care managers anywhere in the U.S.
All this and more on this episode of the I Am Northwest Arkansas® podcast.
Important Links and Mentions on the Show*
- Website: Purview Life NWA
- Phone: 479-579-8723 (call or text to connect with Cherie Clark and her team)
- Cherie Clark on LinkedIn
- Aging Life Care Association (ALCA): aginglifecare.org
- Purview Life Testimonial Videos: Available on their website
This episode is sponsored by*
*Note: some of the resources mentioned may be affiliate links. This means we get paid a commission (at no extra cost to you) if you use that link to make a purchase.
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Mentioned in this episode:
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