112. The FX Insight That Separates Average Agents from Trusted Advisors Ft. Steve Eakins

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In this episode of The Complete Agent Podcast, we break down a market that’s still moving… but becoming increasingly complex beneath the surface.

There’s strong activity across listings and sales, particularly in the £600k to £1.7m range, with deals still being agreed and chains being built. However, the real challenge is what’s happening underneath. Fall-throughs, slower negotiations, and pricing sensitivity are all increasing, meaning agents need to be sharper than ever to keep deals together.  

A key theme is timing and strategy. Holding stock back around Easter, soft-launching to test pricing, and creating competition before going live are all proving to be powerful tools. The best agents aren’t just listing property, they’re engineering demand.

We also dive into the growing importance of off-market deals, proactive buyer work, and controlling both sides of the chain to secure results in a tightening market.

A major part of the conversation focuses on the wider economic backdrop. Rising oil prices, geopolitical tensions, and shifting interest rate expectations are now directly impacting mortgage rates and buyer confidence. Thousands of mortgage products are being repriced, and this is starting to filter through into real-world transactions.

Finally, we’re joined by Steve Eakins from Lumon, who sheds light on a huge missed opportunity for agents. Currency fluctuations, international buyers, and relocating vendors can massively affect affordability and deal viability. Agents who understand this can protect deals, increase buyer budgets, and even generate additional income streams simply by asking the right questions.

The takeaway is simple:

This market rewards proactive, informed, and strategic agents. Everyone else will feel like it’s slowing down.