2023 Recap: Business Wins and Lessons + Future Goals (Our Plan To $10M)
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Dec 21, 2023
In this episode, the hosts reflect on their business wins and lessons from 2023, which include launching a successful group coaching program and doubling business profit. They discuss the importance of hiring and training a sales team and building a content supply chain. They also emphasize the value of surrounding yourself with an all-star team and the power of cross-collaborations. They share insights on the benefits of working in defined sprints and the importance of in-person meetups. Overall, they look forward to their future goals in 2024 and beyond.
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volunteer_activism ADVICE
Start Posting, Optimize Later
Start posting on new platforms before optimizing for perfection.
Gathering data through consistent posting reveals skill bottlenecks and platform-specific best practices.
insights INSIGHT
Defined Sprints
Work in defined sprints with clear start and end dates, alternating between intense work and rest.
This approach increases productivity and allows for intentional rest and recovery.
insights INSIGHT
Reinvestment Mindset
Reinvesting in the business is always positive if you commit to making it so.
This mindset fosters growth by creating accountability and maximizing the return on investments.
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In episode 29 of Espresso Hour, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole walk through the wins, lessons, and realizations they gained over the course of the year.
(00:00) Intro (01:13) 2023 Wins (04:53) Launched a successful group coaching program (11:37) Built our first asynchronous product in a month (15:07) Doubled the business profit (21:07) Hired 7 team members while maintaining performance culture (28:18) Experimented with different podcast styles (31:37) Built our V1 dream production studio (34:59) Built a paid newsletter to $250k in ARR (38:32) Learned the power of cross-collaborations (43:49) Learned how to hire & train a sales team (45:23) Refined our content supply chain (48:44) 2023 Lessons & Realizations (50:18) Work in defined sprints of monk or maintenance mode (54:33) Every reinvestment into the business is positive if… (55:56) The importance of surrounding yourself with an all-star team (57:09) You’re a fixed number of hours away from anything (1:02:38) Every leap of progress came from IRL meetups (1:03:25) The value of a mastermind is normalizing success (1:06:04) “Slogs” are necessary (1:07:36) Audio and video develop more resonance (1:08:10) Paying for the ideal scene (1:09:49) We can build anything we want (with constraints) (1:10:28) 2024 and beyond
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• Follow Dickie on Twitter: http://twitter.com/dickiebush • Follow Dickie on LinkedIn: http://linkedin.com/dickiebush
• Follow Cole on Twitter: https://twitter.com/Nicolascole77 • Follow Cole on LinkedIn: https://www.linkedin.com/in/nicolascole
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