
On the X What Relaunching a Brand Really Looks Like: TRX’s Journey
On today’s episode, Chris sits down with Randy Hetrick, former Navy SEAL and founder of TRX, and Jack Daly, CEO of TRX. They discuss Randy’s transition from military service to creating the TRX suspension trainer and the brand’s relaunch focused on digital content, trainer education, and community engagement. They cover the challenges of growing and maintaining the TRX brand and share insights from their entrepreneurial experience.
Learn more about TRX and its fitness community: https://www.trxtraining.com/
On the X is an IRONCLAD Original
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