Raphaël Boukris, co-founder and CRO of Didomi, shares insights on the role of a CRO, M&A as a revenue strategy, and the challenges of scaling in different geographies. He emphasises the importance of sticking to what works in the go-to-market approach and the need for patience in managing acquisitions.
Takeaways
- CRO as Co-founder
- M&A as Revenue Strategy
Chapters
- 00:00 The Role of a CRO and Co-founder
- 17:33 Challenges of M&A and Integration
- 32:34 Scaling in Different Geographies
- 38:08 Go-to-Market Advice for Founders
Rev-n-u Unplugged