The Ultimate Landscape CEO - Jeffrey Scott

Growing Fast and Smart: The Power of Feedback and Clarity with Nate Moses

Oct 17, 2025
Nate Moses, Founder and CEO of Precision Landscape Management, scaled his company from a side hustle to $10 million in revenue. He discusses key moments that shaped his business acumen, including the impact of self-awareness and feedback on leadership. Nate emphasizes the need for clear roles and KPIs to enhance accountability and the importance of peer groups for personal growth. He also shares insights on financial literacy, acquisitions, and the significance of strong brand promises in serving high-end residential clients.
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ANECDOTE

Peer Group Feedback As A Mirror

  • Peer group feedback labeled Nate as arrogant and defensive, which shocked him and started a self-awareness journey.
  • He then worked on body language, tone, and soliciting feedback to change others' perceptions.
ADVICE

Start Small And Thank People For Feedback

  • Ask for specific feedback repeatedly and thank people when they share it to build psychological safety.
  • Be patient and show vulnerability so direct reports will open up honestly over time.
INSIGHT

Peer Groups Reduce Decision Pain

  • Peer groups accelerate major decisions by offering real-world counsel and reducing pain in execution.
  • Nate credits peers for guidance on budgets, personnel, sales, and acquisitions.
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