#106: Web3 Fractional CFO and Directorship Services (With the Ex Head of Finance at Safe)

Token launches aren’t just hype, they come with tough decisions around valuation, post TGE treasury management, choosing market makers, and legal structures (Foundation and Token SPV)

In this episode, Kevin Leuthardt (Founder of threek advisory, Fractional Web3 CFO and expert director, and former finance lead at Arweave, Safe, and WalletConnect) shares what really happens behind the scenes from TGE to governance and treasury management.

If you’re building in Web3 and want to move beyond hype into real execution, this conversation will give you the clarity most teams wish they had earlier.

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Topics covered:

(0:00) Coming Up

(2:56) Web3 journey to Fractional CFO

(6:21) TGE readiness playbook

(11:35) Post-TGE Founder mistakes

(14:45) How many market makers

(21:02) Loan option v/s retainer model

(25:01) Market maker recommendation

(27:16) Budget for market makers

(29:01) Get 2 months for free with Request Finance

(30:40) Web3 director roles explained

(34:13) Personal liability for directorship

(37:24) Swiss vs Cayman Foundations

(40:28) Residency and directorship

(42:31) Onchain treasury management execution

(48:30) Counterparty & correlation risk

(53:17) Web3 M&A with tokens

(58:34) threek advisory services overview

(1:02:39) Are tokens less appealing now

(1:06:57) AI in Fractional CFO work

(1:10:56) Key Takeaways

(1:13:43) Reach out to Kevin