The Sales Evangelist Goal Setting: What are SMART Sales Goals and How Important Are They For You? | Donald Kelly - 1384
We set goals and we try to achieve them. The truth is, however, goals must meet a few requirements for them to be achievable. You need SMART sales goals. What are smart sales goals? Let’s talk about that in this episode.
Aiming for SMART sales goals
- SMART stands for:
S - specific
M - measurable
A - attainable
R - realistic
T- time bound
- A goal that says, ‘I want to be successful by the end of 2021…’ is not realistic.
- When you set a goal, you need to evaluate specific elements first. Ask yourself if it is specific enough, measurable, attainable, realistic, and if it is time-bound.
- Setting SMART goals is important because you can easily run out of steam if you don’t seem to be making progress.
- People move forward with vision and motivation.
- Your life has more meaning when you have something to look forward to.
- Generic goals are often not accomplished.
- Make micro SMART goals to help you accomplish your big SMART goals.
- Use SMART goals for your team to encourage them to accomplish more. It will collectively help toward the overall vision.
- Use a chart or an excel sheet where you can record and track your goal. This will help you check your progress and give you visual support as you get closer to your goal. The little check marks will inspire you.
- The TSE team uses a leaderboard where performance can be tracked and that visual inspires us towards accomplishing our goals.
- Examples of SMART sales goals:
- I want to set 10 appointments per week.
- I want to have at least 95% of my appointments be accepted by the account executive over the next 10 days.
- I want to be able to close 20 deals in the next month.
“Goal Setting: What are SMART Sales Goals and How Important Are They For You” episode resources
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Mentioned in this episode:
HubSpot and bluëmago | STUDIOS
HubSpot and bluëmago | STUDIOS hubpspot.com/marketers bluemangostudios.com