Unlock Hidden Revenue Opportunities From Existing Clients With THIS Strategy

What would it be like if you could grow your creative business without having to find new clients? That’s exactly what the ‘realignment process’ can do for you.

In this episode, I’m breaking down the powerful strategy I've been using with my coaching clients to raise prices and increase profits without signing any new business.

Most creative agencies rely on repeat clients, but the stream of work can be inconsistent and it makes increasing prices difficult. By using the realignment strategy, you’ll be able to consistently deliver value, position yourself as an expert (not just a worker), and strengthen your client relationships, while breaking free from legacy pricing.

If you’re not regularly realigning with your clients, relationships can easily fall out of sync. And if you’re like most creatives, most of your conversations with clients happen over email and are focused purely on projects. But if you want to unlock hidden opportunities and keep clients coming back, realignment is essential.

Covered in this episode:

• How realigning with your clients is essential to growing your creative business.
• How to pitch the idea of realignment calls to clients so that they’re excited to be involved.
• Structuring the four elements of a realignment call.
• How to deliver value that positions you as an essential partner, not just a 'nice to have'.
• Ways of getting valuable feedback and uncovering new opportunities during realignment conversations.
• Why giving away your best ideas for free can actually drive more business.
• And much more…

If you get value from this episode, follow Creative Courage on your favourite podcast app for more transformational content to help you thrive as a creative.

 

LEARN MORE 

The Realignment Process free guide - https://doc.clickup.com/9016164712/d/h/8cpfgb8-12016/d5b6344464a29c7

Work with Matt to grow your agency - https://www.mattessam.co.uk/creative-life-accelerator

CONNECT 

Matt Essam on LinkedIn - https://www.linkedin.com/in/mattessam/ 

LISTEN 

Spotify - https://open.spotify.com/show/2LSpLIyYtBLe03JBC8LjvT

Apple Podcasts - 

https://podcasts.apple.com/gb/podcast/creative-courage/id1721515799

YouTube - https://www.youtube.com/@Matt_Essam