Founder's Journal How Tyler Denk Took Beehiiv from 0 to $750,000/month in 2.5 Years
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Oct 25, 2023 
Tyler Denk, co-founder of Beehiiv, discusses how he took the newsletter platform from 0 to $750,000/month in 2.5 years. They talk about surviving rejection, financial advice, and the economics of obesity. They also discuss building a strong early team, maintaining communication in a remote team, and understanding motivation and ambition.
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Manual MVP for Ad Network
- Beehiiv launched its ad network first as a manual agency model to test demand and optimize processes.
- This allowed them to validate the concept before building automated tech for scaling.
Hire for Ownership and Alignment
- Hire team members with ownership mentality and aligned vision through contract-to-hire arrangements.
- Giving equity converts employees into owners motivated to build long-term value.
Hire Full-Stack, User-Focused Engineers
- Hire full-stack engineers skilled in both front and back end to avoid team bottlenecks and speed product delivery.
- Prioritize engineers who understand users and can intuitively design without needing designers early on.