[Greatest Hits] Senior Product Manager at RTL2: Ben Okkenga - What It Takes to Become a Star Product Manager in the Television Industry

Ben Okkenga is the Senior Product Manager at RTL2, a TV network from Germany. Ben has spent the last ten years building growth in various departments. Currently, he is responsible for RTL2 projects and products, like the gaming website, mobile apps, and Smart TV applications. In this episode of How I Grew This, Ben talks about how to attract, engage, and retain users on your app, the product that brought RTL2 Connect the Smart TV Award, and how to succeed as a product manager.