This Week In Carbon - Episode 12

Thibault Sorret and Judith Simon, leaders in ecosystem restoration and carbon markets, dive into pressing environmental challenges. They discuss the urgent need for innovative standards in nature-based solutions and effective carbon measurement techniques. The duo shares insights about corporate involvement in carbon credits, highlighting a major partnership between Microsoft and Rubicon Carbon to promote global reforestation. They emphasize the importance of transparency and acknowledging paradoxes in environmental action to foster trust and drive meaningful change in carbon markets.