796 Kristi Lord: Co-Founder of L’AVANT Collective

On today’s episode, we welcome Kristi Lord, Co-Founder of L’AVANT Collective — the plant-based, design-forward home care brand redefining how everyday cleaning looks, feels, and smells.

Kristi’s journey to entrepreneurship wasn’t linear. After spending two decades in finance and accounting, she and co-founder Lindsay Droz set out to challenge an overlooked category by creating high-performance, non-toxic home care products that were not only effective, but beautiful enough to live on your countertop.

In this episode, Kristi shares how L’AVANT Collective was built at the intersection of efficacy, sustainability, and luxury — from developing formulas that truly work to scaling into more than 1,000 retail locations nationwide. We dive into co-founder dynamics, trust and alignment, category creation, and what it takes to grow a values-driven brand without losing its essence. A thoughtful, inspiring conversation for founders, operators, and anyone reimagining how functional products can also be aspirational.

Are you interested in sponsoring and advertising on The Kara Goldin Show, which is now in the Top 1% of Entrepreneur podcasts in the world? Let me know by contacting me at karagoldin@gmail.com. You can also find me @‌KaraGoldin on all networks.

To learn more about Kristi Lord and L’AVANT Collective:
https://www.instagram.com/lavantcollective
https://www.linkedin.com/company/lavant-collective
https://www.linkedin.com/in/kristi-lord/
https://www.lavantcollective.com

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Check out our website to view this episode’s show notes: https://karagoldin.com/podcast/796