The Selling Show 053: Fireside Chat About the Business of Speaking
Jan 10, 2019
28:17
053: Fireside Chat About the Business of Speaking with Mark Sanborn
Mark Sanborn, CSP, CPAE, is president of Sanborn & Associates, Inc., an idea studio dedicated to developing leaders in business and in life. Mark is an international bestselling author, keynote leadership speaker and noted expert on team building, customer service and change.
Mark shares his insight of 30+ years in the business from working in multiple markets to producing content and offers some much sought after advice for newcomers in the speaking realm!
In This Episode, You'll Learn…
- Mark on the speaking industry – Past, present, and future
- Effectively diversifying within the business
- Maintaining brand consistency throughout a transition
- How 'The Five Friends' were formed
- Mark's roles in Speakers' Roundtable and Mastermind groups
- The importance and easy of creating video content
- Finding the right fit in an association or Mastermind group
- Separating opportunities from distractions
- When to determine an idea as a failure
- Advice to newcomers on having a personal message and developing relevance within your market
- What buyers really want from a speaker
Links and Resources Mentioned in This Episode