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In this episode, Roddy Galbraith shares part 2 of John Maxwell's masterful clip on creating and paying off audience anticipation and setting yourself apart as a speaker. John shares the 3 pieces of advice on gaining a reputation for excellence that he gave his nephew as he started his career. Listeners learn how going the extra mile and being intentionally above average can dramatically increase their influence and recognition. The episode inspires both aspiring and seasoned communicators to adopt these simple yet powerful habits to master their message and make a lasting impact.