The Hotel Investor Playbook Glamping for Profit: Low Cost, High Cash Flow, Massive Upside | Zac Willms E25
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Apr 8, 2025 
Zac Willms, co-owner of a successful glamping resort in Tobermory, Ontario, shares his journey of transforming a neglected trailer park into a lucrative outdoor destination. He discusses the lucrative potential of glamping, outlining strategies for low startup costs and high cash flow. Zac dives into clever marketing tactics, including influencer partnerships, to achieve a 70% direct booking rate. He also provides insights on investing in campgrounds, navigating zoning regulations, and planning for growth in outdoor hospitality.
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Risk and Nature's Impact
- The biggest barrier to glamping investment is taking the initial risk without clear comparables.
- Weather and nature unpredictably affect occupancy, requiring flexible management.
Value Growth Post Purchase
- The campground was purchased for $1.5 million and later appraised higher after business improvements.
- Adding tents and trailers raised gross revenue substantially against initial cost.
Financials and Expense Management
- The glamping resort's gross revenue is about $750,000 annually with a 60-65% expense ratio.
- Operational efficiencies and competitor insights are crucial for expense management.
