The Evolution of Pro-Choice Messaging

The likely end of Roe v. Wade marks a bitter setback for the pro-choice movement. But the success of abortion legalization campaigns in Ireland and Argentina may be models for a way forward. 

What are the ingredients for effective public messaging? What can American activists learn from the examples of international movements?

Guest: Anat Shenker-Osorio, communications researcher and campaign advisor, host of the podcast “Words To Win By.”

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