My First Million

#41 - Dating app that has an admissions process like Harvard

16 snips
Feb 5, 2020
Amanda Bradford, founder of The League, designed a dating app with an admissions process for career-focused individuals. She discusses the inspiration behind her app that addresses dating inefficiencies and user vetting. Bradford shares her experience in acquiring her first 400 users and the surprising willingness of people to pay for subscriptions. The conversation also touches on future trends in online dating, exploring community-building features and innovative engagement strategies that enhance genuine connections among users.
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ADVICE

User Curation

  • Screen out low-quality users from the start to improve user experience.
  • Focus on users who are genuinely seeking dates and willing to create complete profiles.
ANECDOTE

Engaged on The League

  • Amanda met her fiancé on The League after joining the Los Angeles market.
  • She sought a change from the familiar San Francisco dating scene.
ADVICE

Photo Optimization

  • Optimize dating app photos for higher resolution and a model-like appearance for better scores.
  • Glamour shots are effective.
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