The Selling Well Leveraging the Sales Tech-Stack with Tony Hughes
Dec 17, 2021
53:40
Tony Hughes has recently written one of the most important books in professional sales in 2021 along with co-author Justin Michael. Tech-Powered Sales describes how all salespeople need to elevate their TQ (technology quotient) in order to drive scale and volume of non-value-added manual tasks in professional selling. This amazing book is being well-reviewed everywhere it's seen. We talk with Tony about how we, as salespeople, future-proof our careers.
Highlights
- His journey to professional sales: How he got to where he is today. - 2:54
- What do I need to be good at as a professional sales person to future-proof my career? - 14:34
- The three reasons that deals die. - 22:28
- What technology is doing at the highest level for us today? - 26:54
- As a seller, how can you outsource tasks within your roles to technology so you can focus on the truly human elements of selling? - 29:39
- The essential technologies. - 32:57
- The theory of reciprocity. - 37:27
- Two reasons why trigger events are important. - 39:21
- Tony says to do these critical things in sales management to be more effective. - 49:18
- How to get in contact with Tony. - 51:06 Episode Resources
- Connect with Mark Cox
- https://www.inthefunnel.com/
- https://ca.linkedin.com/in/markandrewcox
- https://www.facebook.com/inthefunnel
- Connect with Tony Hughes
- https://www.tonyhughes.com.au/
- https://www.rsvpselling.com/
- https://au.linkedin.com/in/hughestony
- https://www.facebook.com/tonyhughes.rsvpselling
- https://www.youtube.com/user/RSVPselling/playlists