Desire? Listener question

Do you think identification squelches our unique desires? 

Example: if I am with a friend and they are talking with enthusiasm and excitement about going on a backpacking trip. Prior to this conversation I didn't have much desire to go on a backpacking trip. Or they want to watch musicals, or they want to try a dance class....etc. Now there's a sudden "I want to to do this!" impulse or urge showing up. 

Is that a genuine desire? 

A form of conditioned patterning of a desire that's a form of comparison (they're cool I want to be cool, or they're excited, I want that excitement - must be from the backpacking)? 

Is this a latent desire that emerges when someone else speaks it? 

It seems like identification hides desires or puts false ones in place in an attempt to obtain a specific emotional state,

thank you!