How I Built This with Guy Raz

reCAPTCHA and Duolingo: Luis von Ahn

May 25, 2020
Luis von Ahn, a brilliant computer scientist from Guatemala, shares his inspiring journey from creating CAPTCHA to co-founding Duolingo. He reveals how a chance encounter led to the development of reCAPTCHA, monetizing language learning while tackling email spamming. Von Ahn discusses the challenges of maintaining a free platform and navigating monetization, highlighting Duolingo's mission to democratize education. His path symbolizes innovation's intersection with personal challenges and societal needs.
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ANECDOTE

NY Times Contract

  • The New York Times hired reCAPTCHA to digitize their 130-year archive.
  • They charged $42,000 per year of content, digitized in about a week.
INSIGHT

reCAPTCHA Accuracy

  • reCAPTCHA used a two-word system, one known and one unknown.
  • Correctly typing the known word validated the user and built confidence in the unknown word's transcription.
ANECDOTE

reCAPTCHA Acquisition

  • reCAPTCHA became a profitable side hustle for Luis von Ahn and his student.
  • Google later acquired reCAPTCHA.
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