Welcome to The Money Trench! This week, Mark is joined live by Jon Collins, CEO of LIVE (Live music Industry Venues & Entertainment) and chair of the Liverpool City Region Music Board, at the UK Music Academic Partnership event in Liverpool.
As a figure at the forefront of the grassroots levy, Jon explains the reasoning behind it and how he sees the future of the scheme.
The pair also chat about the current state of the UK live industry, how LIVE is working across government and industry to keep UK live music thriving, and what everything they do means for artists, venues, and fans.
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Executive Producer: Mike Walsh
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The Money Trench - The Music Industry Podcast with Mark Sutherland