The Sales Podcast With Wes Schaeffer, The Sales Whisperer® How This Foster Child Became Extraordinary, Meet Misty Kortes
Misty shares her journey of becoming an author and the inspiration behind her book “Becoming Extraordinary,” which you can pre-order now.
She grew up in foster care, which helped her develop her entrepreneurial mindset from a young age.
We also get into her introduction to marketing and the role of AI in content creation today.
Hint: personalize what the robot gives ya!
We also discuss why “Field of Dreams” is a great movie but why “If You Build It, They Will Come” is a recipe for disaster for your business.
Along the way we get into the…
- Complexity of building a business and the responsibilities of business owners
- Power of marketing and the balance between easy and hard work
- Importance of realness and authenticity, as well as the role of vision in motivation
- Dangers of unrealistic visions and the value of setting realistic expectations
- Power of personal stories and the importance of honoring commitments
Professional Sales Tips you'll learn today on The Sales Podcast…
- Grew up in foster care
- “If you’ve ever seen an episode of C.O.P.S., you’ve seen my life.”
- Was in therapy as an 11-year-old and started journaling while in foster care
- About to turn 50
- Has been an entrepreneur since first grade
- Would draw during recess as a kid and sell the pictures at the next recess
- When kids wouldn’t buy enough pictures, she started selling tattoos
- Doesn’t want to relive bad things from her past—leave the bad behind
- As an at-risk kid, she was placed into a summer program to earn money and learn skills, including a marketing class
- Most businesses want to skip marketing—they just want sales
- You need traffic to grow sales
- Content creation is not marketing
- Run ads, do partnerships, and/or speak
- SEO is the long game, and it can be harder now
- She’s a coach first, an implementer second
- Most of your time is spent on things that you consider most important to you
GUEST INFO:
- Guest Site: www.mistykortes.com
- Guest Book Site: https://mistykortes.com/becoming-extraordinary
- Guest Instagram: https://www.instagram.com/mistykortes/
- Guest LinkedIn: https://www.linkedin.com/in/mkortes/
- Guest Facebook: https://www.facebook.com/mistyyourmarketingcoach/
Sales Growth Tools Mentioned In The Sales Podcast
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