How can you use data to make pricing decisions and understand demand patterns? Pragmatic Marketing instructor and pricing expert Mark Stiving tackles this topic with Neil Biehn, senior director of business analytics at Siemens Healthcare, a statistician with more than a decade of experience in analytics, segmentation, sales effectiveness and pricing optimization.
You can connect with Neil Biehn on LinkedIn.
If you have an idea or topic for a future podcast, contact us at experts@pragmaticmarketing.com.
