Sportsday

The AFL player agents trip to Tasmania (23.02.26)

Feb 23, 2026
A trip to Tasmania brings 30 player agents together to explore recruiting and lifestyle selling for a potential new club. Conversations focus on using experience to fast-track success and how to build belief around a startup team. There is playful banter about a surprising Olympic commentary mix-up and praise for Johannes Klæbo’s dominant gold medal run.
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ANECDOTE

Agents Trip Showcased Lifestyle And Recruitment Pitch

  • The Tasmania Footy Club hosted nearly 30 AFL player managers to showcase lifestyle and infrastructure for the Devils.
  • Brendan Gale led vineyard, golf and dinner activities to build excitement and pitch the club to attract mature-age players and agents.
INSIGHT

Lifestyle Plus Infrastructure Sells Relocation

  • Tasmania's recruitment strategy pairs lifestyle experiences with practical asset tours to sell the club to agents and players.
  • The program mixes golf, vineyards and detailed infrastructure briefings to convert sceptical managers into supporters.
ANECDOTE

Focus On Mature-Age Players Over Teen Prospects

  • The Devils targeted mature-age players rather than relying solely on teenagers or draftees in their pitch to agents.
  • Agents were shown reasons why players would 'stay here' and how careers could progress in Tasmania.
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