Expert Edge Podcast How to Actually Use AI in Your Business (Without the BS) w/ Rick Mulready
99% of AI use is making you less efficient, not more.
You open ChatGPT and ask "What are some things I can do with AI for my business?" Then you spend three hours going down rabbit holes, testing random prompts, and convincing yourself you're being productive.
You're not. You're procrastinating with a fancy tool.
In this episode of The Expert Edge, I sit down with Rick Mulready, an AI expert who shut down a million-dollar mastermind three years ago to go all-in on AI for online business owners. Rick breaks down the biggest mistake people make with AI - coming without a use case and asking what's possible instead of solving a specific problem.
We talk about why AI without a clear problem to solve is just expensive distraction, the difference between AI assistants (that answer questions) and AI agents (that actually do the work), and how to stop burning time pretending busy work with AI is actual leverage.
Rick shares how his wife Amy gets better output from Claude than most developers - just by talking to it like a human and clearly articulating what she wants. He also reveals why most coaching chatbots are useless (just course material dumped into AI) versus ones that actually adapt and coach.
You'll discover:
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Why asking "what can I do with AI?" is the fastest way to waste three hours
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How to come to AI with a use case and problem instead of exploring possibilities
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The difference between AI assistants and AI agents - and why agents are where the real business leverage lives
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How to get amazing AI output without fancy prompts (just clearly articulate what you want)
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What makes a coaching chatbot actually valuable vs. regurgitating course content
This conversation isn't about AI tips and tricks. It's about using AI efficiently - knowing the problem you're solving before you ever open the tool, building systems that do real work instead of just helping you think about work, and avoiding the rabbit holes that make you feel productive while accomplishing nothing.
If you've been using AI and feeling like it's not saving you time - or worse, it's creating more work - this episode will show you what you're doing wrong.
Connect with Rick Mulready:
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Mine and Ricks favorite speak to text Ai tool: Wispr flow
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YouTube Channel: Search "Rick Mulready" for AI use cases specifically for online business owners or Click Here to go to his channel
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AI Playbook Community: Rick's membership community where he built the "Zone of Genius" app - an AI team that handles the 80% work so you can focus on your 20%
Learn more: Interested in learning how to package and sell high-ticket one-on-one offers? Go to colinboyd.co/highticket to join the wait list for a small group experience Colin is considering creating.
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For all the show notes and links:
https://www.expertedgepodcast.com/blog/episode314
Connect with Colin on Instagram:
https://www.instagram.com/colinboyd/