Laughter Permitted with Julie Foudy

Episode 85: Eileen Gu

May 10, 2022
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INSIGHT

Post-Olympic Low As A Chance To Redefine Purpose

  • Post-Olympics crash can be reframed as opportunity to find new purpose beyond medals.
  • Eileen read about adrenaline and cortisol, then used her platform to focus on representation and giving back to youth skiing.
ADVICE

Use Representation To Expand A Sport

  • Use representation to grow participation: show relatable role models to inspire newcomers.
  • Eileen chose to represent China to introduce freeskiing to millions and boost female participation ahead of the Beijing Games.
ANECDOTE

Handling Media Controversy With Focus

  • Eileen faced intense media debate over her decision to represent China but stayed focused on her intention to inspire girls.
  • She acknowledged critics but emphasized doing good through sport rather than engaging in online arguments.
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