Pablo Torre Finds Out From "Reveal": Bad Bunny, Billionaires and the Business of Sports
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Feb 4, 2026 
Pablo Torre, investigative sports journalist who digs into money, politics, and scandals in sports. He discusses the political power of sports, the flow of money behind controversies, the Bad Bunny Super Bowl moment as financial outreach, college NIL chaos, sports betting normalization, and how reporting changed his fandom.
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Riley Gaines' Rise Was Politically Fueled
- Torre and Mother Jones found Riley Gaines' rise tied to political organizations exploiting trans athlete narratives.
- Their reporting shows Gaines received growing payments while rhetoric escalated into dehumanizing attacks on Leah Thomas.
Money Flattened League Politics
- The NBA and NFL both followed capital, shrinking earlier ideological differences as money opportunities expanded.
- Pablo Torre argues leagues prioritized preserving revenue over sustaining progressive stances from 2020 onward.
Halftime Booking Is Market Strategy
- The NFL booked Bad Bunny as halftime primarily to reach new customers, not to signal progressive values.
- Pablo Torre frames the choice as capitalism being misread as wokeism when it targets Spanish-speaking audiences.