What happens when the top AI disruptor in the world of advertising, PJ Accetturo (aka PJ Ace, the “Viral AI Ad Madman”) — founder and CEO of leading AI creative studio and agency Genre AI — sits down to talk shop? You get a fascinating, blunt discussion of how AI is fundamentally transforming the world of big brand and Hollywood studio advertising and production.

PJ and I discuss:

How Genre AI broke out with its AI-hyper fueled ad for prediction market, Kalshi – an ad that was viewed tens of millions of times. Since then, Oracle, Popeyes, Qatar Airlines have chosen Genre – and now, so do major Hollywood studios. You’ll learn why (hint: it’s a race to quality; not to the bottom).
Why PJ turned down the opportunity to produce a massive Super Bowl ad.
AI’s power to slash production costs & time-frames, without sacrificing quality. PJ walks us through the overall production process. Where AI shines. And where AI has limitations.
The unchallenged power of human creativity for high quality ideation, pre and post-production. PJ’s team includes top directors and talent from film & television — critical differentiators from other AI studios. And he doesn’t expect that to change.

45 minutes. Zero fluff. Total insight.

Reach out to host Peter Csathy at peter@creativemedia.biz, and check out Peter's entertainment, media, AI and tech-focused business advisory and legal services firm Creative Media. You can also sign up for his free generative AI-focused newsletter "the brAIn" on Substack (via this link) -- all about how generative AI is transforming the media and entertainment industry.

Advertising's Top AI Disruptor PJ Ace: Rewriting The Rules (& Turning Down Super Bowl Ads)