Mental Selling: The Sales Performance Podcast

Ep 121 Honoring Women in Sales Month with Donna Horrigan and Patty Gaddis

Oct 30, 2025
This conversation features Donna Horrigan and Patty Gaddis, seasoned sales leaders from Integrity Solutions. They explore the intersection of motherhood and career, emphasizing the importance of leading without a title. The duo shares insights on empathetic leadership, building credibility through mentorship, and the unique strengths women bring to sales, such as deep listening and intuition. They advocate for a balance between results and relationships, highlighting how authenticity and service drive successful careers.
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ADVICE

Phone A Friend For Tough Deals

  • Donna and Patty both recommend asking for help and collaborating with colleagues.
  • They highlight calling peers for ideas on difficult client situations to avoid working alone.
INSIGHT

Listen For What Isn't Said

  • Donna highlights listening to what's not being said as a key selling skill.
  • She links that ability to intuition and deeper customer understanding.
ADVICE

Lead With Authentic Service

  • Donna says honor commitments, serve customers, and provide genuine value every day.
  • She argues authenticity and service build trust faster than scripted tactics.
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