In this insightful episode of The Brand Called You, host Ashutosh Garg welcomes Marcus Fontoura, Technical Fellow at Microsoft and author of “A Platform Mindset: Building a Culture of Collaboration.”
Drawing on leadership roles at some of the world’s most influential tech companies—including Microsoft, Google, Yahoo, IBM Research, and StoneCo—Marcus shares his perspective on what truly defines a platform and why culture, trust, and collaboration are essential to achieving scale and innovation.
You’ll learn:
How Marcus’s experiences during Microsoft’s transformational era under Satya Nadella shaped his platform strategy.
Why building high-performing engineering cultures is about behavioral change, not just technology.
Practical leadership lessons for fostering collaboration, identifying when your company isn’t ready for a platform, and evolving the platform mindset in the AI-driven era.
The Brand Called You