Grow Your Video Business with Ryan Koral 293. How to Increase the Speed of Your Post-production Workflow by 5X with Scott Markowitz
Remember when your mother used to tell you that just because everyone's doing it doesn't mean it's the right thing to do? Well, today's show is all about that.
Scott Markowitz has been working in post-production as an editor for decades and he is on a mission to inform people that a simple switch he did (away from the industry standard software he'd been using for years) has increased his efficiencies drastically and helped him deliver in record time.
Key Takeaways- How to pitch yourself outside of your niche audience
- Changing your software might speed up your post-production workflows
After decades of working in the TV and Film industries as a top session editor, Scott Markowitz discovered that trading his happiness for money was no longer acceptable.
That's when he decided to open his video studio. Now, that path has led him to discover another passion: teaching.
In This Episode- How Scott markets to his niche but still gets work outside of it [08:33]
- Why does the post-production industry keep things so complex [17:43]
- The best software to use to streamline the process [21:03]
- Why you should start out with Final Cut Pro and the learning curve with switching platforms [27:25]
- What is Reinvention Studio Lab and how can you find out more about Scott [31:42]
"I get stuff away from people's heads down to their heart… They're more malleable that way. They're more, you know, gushy, and they're ready to get sold." [16:18]
"It's not the technical aspects of what you're doing that makes you special; it's the creative and artistic aspect of what you do." [21:03]
LinksFREE Workshop Available "How to Consistently Earn Over $100k Per Year in Video Production
While Working Less Than 40 Hours Per Week"
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