Process The Podcast Iconic Australian influencer Maxine Wylde on creating a following, going all in, dealing with off days, and MANY social tips to inspire your new social strategy!
There is a saying that Rome wasn't built in a day, but Maxine's process put her on the map after three months!
This podcast was recorded live on International Women's Day at the Pay Pal Melbourne Fashion Festival. My gorgeous guest Maxine Wylde and I sat down to discuss how she grew her following when she decided to go all-in, how she battles off days, and the self-talk she gives herself to get up and go.
At the time of recording Maxine creates content for Instagram, Tik Tok and Youtube. Each has their own flavour and needs different approaches. Maxine and I demystify what each platform needs and what she's noticing in her audiences on each platform, and she gives away tonnes of insight for brands on how to launch, what to post and how to work with influencers!
This episode is proudly sponsored by the Australian Style Institute.
Footnotes:
In this ep Maxine mentions a few creators she loves!
Check out Leone Hanne here: https://www.instagram.com/leoniehanne/
Check out Emili Sindlev here: https://www.instagram.com/emilisindlev/
We also mention Molly Mae and Matilda Djerf's approach to her brand Djerf Avenue.
Maxine can be found on Instagram here: https://www.instagram.com/__mmaxinewylde/
Tik Tok here: https://www.tiktok.com/@maxinewylde?lang=en
Youtube here: https://www.youtube.com/channel/UCtRMf5V0b8aadaaakE1KM6w
Your host Arielle :)
Instagram here: instagram.com/arielle.thomas
Tik Tok here: https://www.tiktok.com/@arielle.thomas?lang=en
Youtube here: https://www.youtube.com/channel/UCHcQqukB0luRbHRKYevJWpw
AND Process the Podcast's new, very own Instagram! instagram.com/processthepodcast
And Tik Tok: https://www.tiktok.com/@processthepodcast?lang=en
Our podcast is produced by Cinema Thom, find CT here: instagram.com/cinema_thom
Mixed by Ally Kallis: https://www.allykallis.com/
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