
30 Minutes to President's Club | No-Nonsense Sales #134 - Optimizing for connections and completions in your cold calls (Ryan Reisert, Student of Sales, Principal @ Reisert Consulting)
13 snips
Oct 12, 2022 AI Snips
Chapters
Transcript
Episode notes
Use Five Dials Then Switch Channels
- Do limit initial phone attempts to five dials before switching channels.
- Reallocate effort to email or LinkedIn after five failed calls to maximize ROI.
Call Transfer Lines First
- Prioritize calling operator or transfer lines over mobile numbers.
- Target numbers where staff exist to transfer calls because they yield higher connect rates.
Prefer Phone Over Email For Outbound
- Do cold call more than cold email when possible.
- Expect significantly higher positive outcomes per dollar on phone outreach versus email.
