ACQ2 by Acquired VC Fundamentals Part 1: Sourcing
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Jun 10, 2020 Dive into the intricate world of venture capital and discover the sourcing process that's vital to investment success. Learn about the emotional challenges faced by VCs and how to adapt strategies in a fast-paced landscape. Explore the differences between generalist and thesis-driven investing, along with the evolving marketing strategies reshaping the industry. This engaging discussion sheds light on the importance of diversity in investment networks and the role of personal branding in today’s competitive environment.
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Sourcing's Importance
- Sourcing is crucial because it determines potential investments.
- It's the top of the funnel, shaping a VC's portfolio and success.
Sourcing Strategies
- Consider three sourcing strategies: generalist, thesis-driven, or thematic.
- Choose the strategy that aligns best with your firm's goals and resources.
USV's Thesis
- Union Square Ventures (USV) is an example of a thesis-driven firm.
- Their specific thesis on network effects led to successful investments in companies like Twitter.