Stephanie Zufle Retcho: Innovative Marketing Strategies for Business Growth

Stephanie Zufle Retcho has served as the Chief Marketing Officer for both KAYAK and Hungryroot. She has also held leadership positions at renowned agencies like McCann Erickson and TBWA\CHIAT\DAY, managing blue-chip accounts like Verizon Wireless and Sprint-Nextel. Throughout her career, Stephanie has driven growth through strategic marketing, resulting in increased revenue, profit, and market share. As a key member of executive leadership teams, she has built high-performing teams and led diverse functions including brand marketing, performance and traditional media, analytics, content and social media, customer care, and research and behavioral insights. Her extensive experience spans various sectors including e-commerce, SaaS, subscription services, travel, food and beverage, wireless, automotive, and insurance. Topics: - Marketing Strategies for Startups vs. Established Companies - Building High-Performing Teams - Leveraging Data and Analytics in Marketing #MarketingLeadership #CMOInsights #StartupMarketing #GrowthHacking #BrandStrategy