Ep 320: Revenue Rehab: Fix Your Funnel in 60 Minutes

In this episode, I share practical strategies for diagnosing and fixing leaks in sales funnels, which are critical areas where potential customers and revenue are often lost.

I discuss the four key stages of a sales funnel: traffic, leads, sales, and retention... and I highlight common pitfalls at each stage. I teach you how to identify your own funnel weaknesses and compare your performance metrics against industry benchmarks.

I offer targeted solutions for improving traffic, lead magnets, and sales effectiveness, encouraging you to address one issue at a time. As I wrap up, I encourage you to create a 30-day action plan, reinforcing that continuous testing and optimization are vital for success.

This episode serves as a concise guide to strengthening sales funnels and enhancing your entrepreneurial performance.

Chapters:
0:00 Diagnosing Sales Funnel Leaks
1:03 How to Think About Sales Funnels
4:37 Understanding Revenue Flow
6:45 Common Funnel Leaks
9:27 Identifying Your Weakest Link
10:11 Mapping Your Funnel
14:29 Analyzing Performance Metrics
17:36 Key Conversion Rates
20:48 Diagnosing Conversion Issues
24:11 Spotting the Leak
26:52 Solutions for Funnel Issues
28:10 Fixing Traffic Problems
33:31 Exploring Paid Advertising
35:51 Introduction to 100K Method
37:23 Audience Q&A Session
56:34 Improving Retention Strategies
1:00:01 Using AI for Content Creation
1:03:34 Final Thoughts on Funnel Optimization
1:08:15 Mindset for Ongoing Improvement
1:09:32 Call to Action and Wrap Up

Book a free call now to find out how $100K Mastermind can help you scale your product to six-figures in 2026: https://gillianperkins.com/100k

FREE Resources to Grow Your Online Business:

• The $100K Method Podcast Series: https://www.gillianperkins.com/the-100k-method
• Grab our free course, Small Business 101: https://www.gillianperkins.com/small-business-101-free-opt-in
• Write a Profit Plan for Your Business : http://gillianperkins.com/free-profit-plan 

Want to quit your job in the next 6-18 months with passive income from selling digital products online? Check out Startup Society.

Have you already started your business, but it isn’t generating consistent income? Schedule a free, 30-minute strategy session with our team to get unstuck!

Work with Gillian Perkins:

• Apply for $100K Mastermind: https://gillianperkins.com/100k-mastermind 
• Get your online biz started with Startup Society: https://startupsociety.com 
• Learn more about Gillian: https://gillianperkins.com 
• Instagram: @GillianZPerkins