Startup School by Y Combinator

How to Find Product Market Fit by David Rusenko

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Sep 12, 2018
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ADVICE

Watch Users Struggle In UX Tests

  • Run 3–5 in-person UX sessions where you stay silent and watch users perform tasks.
  • Encourage blunt feedback and record where they struggle to reveal critical UX flaws.
ADVICE

Launch A Minimum Remarkable Product

  • Launch a Minimum Remarkable Product: the smallest build that is meaningfully better than alternatives.
  • Do not launch until your product is better than what's out there.
INSIGHT

Prioritize Learning Over Efficiency

  • Prioritize tasks that maximize learning over incremental cost-benefit when seeking breakthroughs.
  • Seek the biggest unknown and design experiments to answer it fast.
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