The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business 788: Repurpose Your Content and Maximize Results in Under an Hour a Week
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Jul 3, 2024 Learn how to repurpose your content to maximize results on Pinterest, with tips on achieving long-term traffic. Discover the balance between content creation and promotion, and the benefits of using platforms like Kajabi. Find out how Pinterest can revolutionize your content strategy and drive ongoing traffic to your business.
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Content Burnout Is A Results Problem
- Jenna Kutcher highlights that burnout often comes from creating lots of content without clarity on its business impact.
- She urges shifting focus from pure creation to measuring real results like leads and sales.
Prioritize Promotion Over Production
- Do flip your time allocation: spend more on promotion and less on excessive creation.
- Promote each piece multiple ways so the work reaches more people and lasts longer.
Platforms Are Designed To Keep People In-App
- Social platforms shorten content lifespan by design to keep users on their apps.
- That structural goal means those platforms are poor long-term traffic engines for your site.