
You Are Heroic with Brian Johnson DWYSYWD Part Deux: Do YOU Do What You Say You Will Do? (Heroic +1 #1,451)
Mar 12, 2023
Practical strategies for building credibility and trust by consistently doing what you say you will do. Short practices for turning values into visible behavior and strengthening moral authority. Lessons drawn from classic leadership research to help you commit and follow through every day.
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Credibility Is Leadership's Foundation
- Credibility is the foundation of leadership and requires constituents to believe in their leaders.
- Kouzes and Posner define credibility as trust in a leader's word, passion for the work, and demonstrated knowledge and skill.
Do What You Say You Will Do
- Do what you say you will do (DWISYWD) to build trust and credibility with those you lead.
- Practice saying and doing: clarify values, set examples, and consistently live those values every day.
Modeling Connects Values To Behavior
- Modeling the way has two dimensions: say and do, linking clarified values to visible behavior.
- Consistently living out values gives leaders moral authority and demonstrates honesty and trustworthiness.



