Matt and Kolby break down OpenAI's acquisition of TBPN for over $100 million and what it actually means for media. They dig into why the deal was less about audience size and more about an aqua hire of founders John Coogan and Jordi Hayes, how tech companies consistently use media as a PR and storytelling asset, and what lessons indie creators can take from TBPN's 18-month run to a nine-figure exit.

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Timestamps:

00:00 Intro

05:29 Why the Founders Were the Real Asset

11:03 Editorial Independence Concerns

16:29 The Future of Infotainment in B2B

22:54 Media as a Tech Acquisition Strategy

28:43 Focus on Your Core Thing

📌 Resources Mentioned:

TBPN (Tech Business Programming Network)

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