
Spotlight On Tines’s Eoin Hinchy on rejecting the playbooks
7 snips
May 20, 2025 In this conversation, Eoin Hinchy, Founder and CEO of Tines, shares his journey from security roles at companies like DocuSign and eBay to creating an automation platform that revolutionizes workflows. He discusses the power of teamwork, refusing conventional Silicon Valley norms, and the lessons learned by breaking away from the traditional startup playbook. Eoin reveals how Tines, born in Dublin, tailors its technology to meet diverse industry needs while ensuring customer satisfaction drives growth and innovation.
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Stay True, Adapt Execution
- Keep your product vision steady but adapt your methods based on customer feedback.
- Admitting when you were wrong enables growth and better customer alignment.
Winning Customers Against Giants
- Tines won its first big customer by outperforming two giants in a product bake-off.
- They completed all assigned use cases in two weeks, impressing a Fortune 5 pharmaceutical company.
Trust Instincts; Perfect Your Story
- Trust your instincts over startup playbooks when they conflict with your experience.
- Prioritize perfecting your company story and vision before diving into technical details.
